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Why I Use Tailwind

Maybe you have heard of Tailwind and maybe you haven't. To set the record straight, it is not a wind blowing in the direction of travel of a vehicle or aircraft or a wind blowing from behind. It is a Pinterest and Instagram Marketing, Scheduling and Analytics Tool.

I was first introduced to it on the Teachers Pay Teachers blog. Since I use Pinterest (I have 84 different boards, some that are collaborative boards.), I am always pinning new ideas, teaching strategies, Ohio State stuff (Go Buckeyes!), ideas for my college classes, etc., I decided to try using Tailwind instead of individually pinning each resource from my TPT store or blog. Before deciding if the paid plan was right for me, I was able to schedule up to 100 pins on Pinterest, and 30 posts on Instagram for free . What was nice is that there was no time limit on that free trial! It allowed me to schedule up to 100 pins on Pinterest, and 30 posts on Instagram while I could watch my analytics and the number of repins my items were receiving before deciding if the paid plan was worth the money.

I saw several benefits right away! More traffic was coming to my Pinterest boards as well as to my Teachers Pay Teachers StoreI therefore decided to invest in the annual Plus plan, a pay-as-you-go plan. This plan allows me to schedule 400 pins a month.  I am aware that pinning everything all at once isn’t ideal; consequently, it's important to space pins out a little so I'm not overwhelming my followers. Pinterest has even suggested that too much pinning in a short time period could be viewed as “spammy”, potentially hurting my rankings in search results and feeds. With Tailwind, I have the ability to create my own posting schedule, and I can use interval pinning to space out my pins so "spamming" doesn't happen. I can set a time period between when each image that is pinned anywhere from 10 minutes to 90 days apart. Tailwind even gives me the best times and days to post.

Here are some ways I am currently using Tailwind:
  1. To schedule pins
  2. To know when the best time to pin is using the Smart Calendar
  3. To schedule multiple pins to different boards at the same time
  4. To use interval pinning
  5. To use the Tailwind Analytics - to know which are my best pins and where my repins are going
  6. To find my best pins using Pin Inspector
I know this sounds like a long advertisement for Tailwind, but I am so excited about the many benefits and results of this service, I just had to share it with you, my readers. If you are interested in joining Tailwind, I have a Tailwind tribe called Math Counts where any teacher who teaches 4th grade through high school can post math resources for free. Each person in the tribe adds their own pins in the queue. Once you see the pins in the queue, you can add them to your scheduled pins in Tailwind so your resources keep getting repinned to different boards. Tailwind has said that you do not have to be a paying member of Tailwind to be in a Tribe. Here is the link if you are interested in joining Math Counts. Just copy and paste it into any search engine.

https://www.tailwindapp.com/tribe/join?d=eyJpdiI6IlNKaVwvY1FaN2dCSlVzOTV1dE85TmNBPT0iLCJ2YWx1ZSI6Ilk4NElMK2huTGpXWTQ4eVlOeE5PSjVFVDZDQ2R0WlNjOE9kVWFBVzFBbXo5UzMyazAybnA4MlJVWE5wNGlVa0xDcjFzcDJQSnFLYzdZajA2dnlscituSTZQOVUyUVdWSUVaTXMzK2FIVHBFPSIsIm1hYyI6IjA3OTk3MjZkN2MyNzE3MTExZTdjMjQ3NTlhMTM2MWRhNTFlMzg3OTcyYTQ0YTM0NWJiNzI5NWIwMDU4MDEyYjYifQ%3D%3D

If you decide to join my tribe (which costs you nothing), you will also get a free month ($15 credit) if you ever decide to join the Plus plan. 

Getting started with Tailwind is easy. In the members area are five training videos that walk you through everything step-by-step and in much more detail than this blog post. There’s also an in-depth FAQ section, and if you get stuck with anything, their customer service is responsive and helpful. All I can say is that it makes running my Pinterest account much easier; I can be more strategic in my Pinterest marketing efforts plus it saves me a ton of time!  I hope you will check it out.

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